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About

SEO Specialist with 2 years 4 months of experience across healthcare e-commerce, solar, garments, and local-service businesses owning SEO strategy, execution, content, technical optimization, GEO, and performance marketing. Scaled Medingen from 30K to 110K monthly organic clicks and 1.4M to 4M impressions, while monthly orders grew from 300 to 2,500. Built SEO from zero for RC Solars, reaching 20K monthly impressions and 1,500 clicks, and managed Meta campaigns generating ₹45L in attributed revenue across selected campaigns.

Experience4

  1. SEO & PPC Specialist

    May 2025 — Present

    Medingen Healthcare Pvt. Ltd.

    At Medingen Healthcare, scaled monthly revenue from ₹2L to ₹15L within a year, increasing monthly orders from 300 to 2,500. Grew organic clicks from 30K to 110K per month and impressions from 1.4M to 4M per month by implementing technical SEO and e-commerce optimizations. Generated ₹5L attributed revenue from ~₹40K Meta Ads spend with a 12.5× ROAS using a full-funnel acquisition strategy. Redesigned 12K+ product URLs, created topical authority via pillar-cluster structures, optimized keywords, internal linking, and content. Implemented product schema, on-page SEO, GEO strategies producing 57 AI mentions and 1.5K cited pages across major AI platforms. Built Meta full-funnel campaign strategies achieving cost per messaging conversation of ₹3.58–₹12.67 through segmentation, testing and conversion-focused optimization.

  2. Digital Marketing Executive

    Oct 2024 — Apr 2025

    RC Solars

    Built the website and SEO function from scratch, growing organic visibility from zero to 20K monthly impressions and 1,500 clicks, establishing SEO as a consistent acquisition channel. Supported commercial solar business handling ₹25–30L monthly project value through commercial SEO and high-intent search optimization. Developed WordPress website with architecture focused on target services and SEO scalability. Created money-keyword landing pages targeting commercial solar searches and optimized blog content for topical coverage and internal linking. Managed a 4-member team coordinating website development, SEO, content production, and execution.

  3. Digital Marketing Intern

    Apr 2024 — Sep 2024

    Hunter Equipments

    Developed initial keyword strategy around hydraulic equipment and commercial search intent. Structured website and page architecture to organize products and services for search demand. Created and optimized SEO content, executed on-page SEO including title tags, headings, content optimization, internal linking, and keyword placement. Supported the foundation of organic search through industry-specific content strategies.

  4. Freelance SEO Consultant

    2024 — Present

    Freelance

    Consulted for local, e-commerce, and international clients including Party Hall, generating ₹40L in attributed revenue from ₹1L Meta Ads spend with 40× ROAS and up to 332 leads from single campaigns by optimizing targeting and creatives. For Sri Vetrivel Garments, improved local SEO and managed recruitment PPC campaigns generating applications and inquiries through location-based targeting. For Boldborne Solar (Dubai), developed SEO and website strategy targeting commercial solar EPC searches across UAE with keyword research, competitor analysis, website architecture and content planning.

Education1

  • Bachelor of Engineering

    2014 — 2018

    Government College of Technology, Coimbatore