About Me
Results-driven Digital Marketing professional with hands-on experience managing social media, branding, content strategy, influencer collaborations, and paid marketing campaigns across multiple industries including aviation, healthcare, fashion, furniture, jewellery, education, beauty, and luxury electronics. Experienced in handling multi-brand accounts, developing content strategies, coordinating shoots and influencer campaigns, and executing engagement-focused marketing initiatives. Skilled in social media management, Meta Ads, brand positioning, campaign planning, and creative communication with a strong understanding of audience-driven marketing and digital growth strategies.
Skills & Technologies
Work Experience
Marketing Manager & Specialist
Managing social media strategy, branding, and content planning for 15+ brands across diverse industries. Developed monthly content calendars, reel concepts, campaign strategies, and SEO-focused captions. Coordinated with video editors, designers, influencers, and production teams for content execution. Worked on Meta Ads campaigns for awareness, engagement, lead generation, and remarketing. Assisted influencer marketing efforts, planned personal branding and product-focused strategies, and supported photoshoot coordination. Conducted competitor research, audience analysis, client communication, reporting, and internal coordination.
Digital Marketing Intern
Assisted in social media management and digital marketing activities for multiple client accounts. Worked on content ideation, hashtag strategy, SEO captions, and campaign research. Supported branding, audience engagement, marketing communication, campaign planning, Instagram audits, and creative strategy discussions.
Projects
Aviation Branding & Educational Campaigns – CPAC
Developed educational and personal branding content strategies for an aviation training institute. Planned DGCA-focused educational campaigns and student engagement content.
Furniture Branding & Product Marketing – Mehidpurwala Furnishers
Created product-focused social media campaigns, branding communication, and reel scripting strategies. Assisted in customer engagement and promotional marketing campaign.
Jewellery Marketing & Festival Campaigns – Madhuri Jewellers
Planned festive and product-focused social media campaigns for jewellery and gifting categories. Worked on ad planning, launch communication, and customer-focused creatives.
Fashion & Jewellery Content Marketing – Nayore
Created SEO-optimized captions, product-focused content, and engagement-driven social media communication. Worked on Gen Z-focused branding and visual content positioning for jewellery and fashion products. Assisted in content planning for reels, product showcases, and audience engagement campaigns.
Performance Marketing & Shoot Coordination – Makeup Academy
Assisted in paid advertising campaigns and creative marketing execution. Coordinated commercial shoot activities and content production support.
Pilot Training Institute (PTI) – Educational Marketing & Branding
Assisted in social media planning and educational content strategy for an institute-focused brand. Worked on awareness-driven communication and audience-focused content initiatives. Supported branding and digital communication activities for student engagement.