About
Content Writer with experience creating blogs, marketing content, product descriptions, and digital content for diverse audiences. Skilled in storytelling, audience engagement, social media content, and content structuring, with working knowledge of SEO fundamentals. Adept at producing clear, engaging, and reader-focused content that balances creativity with business objectives.
Experience5
Assistant Manager – Content & Cataloguing
Apr 2018 — PresentReliance Retail Ltd.
Created compelling product descriptions and catalog content to enhance customer experience and conversions; maintained content consistency across product categories. Collaborated with multiple teams to ensure content accuracy prior to publication, reviewed and optimized content per feedback and quality standards, and contributed to workflow and process improvements.
Connect Writer
Oct 2017 — Dec 2017NGenious Solutions
Developed content for the company’s product website and wrote technical blogs.
Content Writer
Jan 2017 — Mar 2017Rise IT and Digital Marketing
Developed product descriptions and marketing content aimed at boosting product visibility and customer engagement while maintaining brand tone and messaging consistency.
Content Writer
Apr 2016 — Dec 2016Panoramic Universal Limited
Produced SEO-friendly content for multiple company and client websites, conducted topic and trend research to support content creation, and managed Twitter marketing for six corporate social media accounts while ensuring consistent brand messaging.
Online Marketing Executive
Sep 2012 — Apr 2016Packt Publishing
Created press releases and promotional content for technical publications, adapting writing style for diverse audiences to improve engagement through structured, reader-friendly content.
Projects1
Content Writer
Education2
PG Diploma
2011Welingkar Institute of Management Development and Research
Marketing
B.A
2007Mumbai University
Psychology