About
Results-driven retail professional with extensive experience in zonal and area management across leading apparel brands. Skilled in sales growth, operations management, team leadership, franchise handling, and inventory optimization. Known for driving profitability, improving efficiencies, and building strong regional teams to support long-term business growth.
Experience11
Retail Head
Jul 2025 — Jan 2026Roar For Good
Owned the national P&L, setting sales targets and monitoring financial performance of all regions. Drove business development by identifying new markets, securing retail real estate, and expanding franchise networks. Adapted strategies to regional consumer trends and local festivals across India.
Zonal Manager
Apr 2021 — Aug 2024Being Human
Led end-to-end operations across West, North-East, and South India, managing 37 EBO and franchise stores with 181 employees and 45,449 sq. ft. retail footprint. Achieved consistent growth with ₹32 Cr+ average annual turnover. Built leadership pipeline and analyzed sales metrics to improve performance and profitability.
Area Manager
Aug 2015 — Mar 2021Being Human
Planned and executed store operations for 12 stores spanning 13,899 sq. ft. Led and mentored 61 staff members. Coordinated store openings, recruitment, onboarding, and training. Monitored sales and productivity targets, analyzed customer patterns and competitor activity to optimize sales strategies.
Store Manager
May 2012 — Aug 2015Being Human
Monitored scheduling, procurement, and operating expenses to meet budgets. Trained sales associates improving customer satisfaction and conversion. Managed stock rotation and visual merchandising to reduce shrinkage. Led store meetings to improve communication and enforced SOPs to maintain operational excellence.
Store Manager
Aug 2011 — Apr 2012OVS
Managed store operations for a leading Italian premium fashion brand. Optimized store schedules based on traffic and staff skills. Identified operational gaps and implemented solutions improving customer experience and overall store performance.
Store Manager
Nov 2009 — Jul 2011Calvin Klein
Managed Calvin Klein Jeans store operations at Inorbit Mall. Led a small team and developed store rosters based on forecasts and service requirements. Resolved customer concerns and operational issues ensuring high service standards.
Assistant Store Manager
Apr 2007 — Oct 2009Raymond Apparels Ltd.
Owned store profitability and operations including planning, budgeting, and performance management. Analyzed sales and margin reports to increase market share. Led store staff with a focus on coaching and team development.
Store Manager
Jan 2004 — Mar 2007Arrow (Inorbit Mall, Malad)
Allocated monthly sales targets, motivated sales teams, enhanced store ambiance and brand presentation through visual merchandising. Managed inventory and back-office operations including audits, order placement, and petty cash.
Manager
Aug 1999 — Dec 2003Hallmark
Managed stock receiving, verification, and inventory maintenance. Supported training and development needs of store staff to enhance product knowledge and customer service delivery.
Section In Charge
Nov 1994 — Jul 1999Allen Solly / Van Heusen
Collaborated with store and regional managers to maintain communication and alignment. Engaged with loyalty customers to deliver personalized service strengthening repeat business.
Sales Executive
Apr 1991 — Nov 1994Premsons
Increased revenue by executing end-to-end sales strategies throughout the sales cycle. Monitored customer behavior, market trends, and competitor activity to refine approaches and meet targets. Delivered compelling product presentations improving conversion rates.