About

Results driven Sales Professional with over 12+ years of experience in FMCG Sales, Distribution Management and Channel Expansion across Bihar. Proven expertise in achieving primary and secondary sales targets, distributor handling, territory expansion and business development.

Experience5

1. PM

   Area Sales Manager

   11/2024 — Present

   Parag Milk Foods Ltd. · Patna, Bihar

   Achieving primary & secondary sales targets consistently across multiple territories. Managing and expanding new and existing distributor networks. Driving sales through effective sponsorship and sales forecasting.

   • Achieved primary & secondary sales targets consistently.
   • Expanded distributor network by 20%.
2. TC

   Territory Sales Manager

   07/2023 — 11/2024

   Tata Consumer Products Ltd. · Entire Patna & Rural Territory, Bihar

   Achieving primary & secondary sales targets consistently across the assigned territories. Managing and expanding new and existing distributor networks. Generating new business opportunities through customer visits.

   • Successfully achieved assigned sales target across multiple territories.
3. TC

   Area Sales Executive

   09/2017 — 07/2023

   Tata Consumer Products Ltd. · Entire Patna Territory, Bihar

   Handled distributors appointment, performance monitoring, and market coverage. Achieving primary & secondary sales targets consistently across the assigned territories.

   • Improved sales volume, value and market penetration through structured planning.
4. UI

   Senior Sales Officer

   06/2016 — 08/2017

   Unicharm India Pvt. Ltd. · Bokaro Steel City, Jharkhand

   Managed primary & secondary sales operation across the assigned territory. Expanded distribution reach and strengthened dealer relationships.

   • Ensured achievement of sales targets and improved brand visibility.
5. BC

   Sales Officer

   04/2014 — 06/2016

   Bajaj Consumer Pvt. Ltd. · Bhagalpur, Katihar, Purnia, Bihar

   Managed primary & secondary sales operation across the assigned territory. Expanded distribution reach and strengthened dealer relationships.

   • Ensured achievement of sales targets and improved brand visibility.

Projects2

• Market Expansion & Distribution Development Project

  Objective – Expand distribution and increase market penetration in an underdeveloped territory. Identified potential towns, distributors, and high-volume outlets.

• New Product Launch Project

  Objective – Successfully launch a new FMCG product in assigned territory. Conducted market and competitor analysis and selected priority distributors and outlets.

Education2

• VM

  MBA (Marketing)

  2022 — 2013

  Vinayaka Mission University

• MU

  B.Sc (Bachelor of Science)

  2022 — 2008

  Magadh University