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About

MBA graduate in Marketing & Finance with FMCG internship experience at ITC Limited (Trade Marketing & Distribution). Demonstrated ability in consumer survey analysis, competitive intelligence, and retail execution across 5+ product categories.

Experience2

  1. Intern - Trade Marketing & Distribution

    Jun 2025 — Jul 2025

    ITC Limited · Internship · Silchar, Assam

    Analysed consumer survey responses from 70+ respondents using Excel to identify purchasing patterns and brand preferences for trade marketing insights. Tracked pricing, promotional activity, and in-store displays across 5+ competing FMCG brands and compiled weekly competitive intelligence reports. Monitored product availability across categories through ITC’s IMAXX platform and coordinated with the distribution team to support stock availability and shelf-display compliance. Executed promotional display setups and point-of-purchase material placement across 5+ product categories to improve in-store brand visibility.

    • Analysed consumer survey responses from 70+ respondents
    • Compiled weekly competitive intelligence reports
    • Executed promotional display setups across 5+ product categories

  2. Retail Operations & Business Management - Family Business

    Jul 2022 — Jul 2024

    Valley Hardware · Part-time · Sribhumi, Assam

    Managed inventory tracking across a portfolio of 100+ SKUs, supporting product availability and day-to-day retail operations. Coordinated with vendors to support stock replenishment and product availability. Maintained customer relationships and identified opportunities for upselling and repeat purchases.

    • Managed inventory tracking across a portfolio of 100+ SKUs

Projects2

  • Impact of Digital Marketing Campaigns on Stock Prices of Listed Indian Fashion Brands · Researcher

    MBA academic research examining the relationship between digital marketing campaigns and short-term stock-price movements using quantitative analysis.

  • Rural Educational Infrastructure - Field Research · Researcher

    Conducted qualitative and quantitative analysis of survey data from 400+ students and educators and prepared a report identifying areas for improvement.

Education2

  • MBA - Marketing & Finance

    2024 — 2026

    North Eastern Hill University, Meghalaya

  • Bachelor of Commerce (B.Com)

    2019 — 2022

    Guwahati Commerce College, Guwahati