About Me
Content strategist and viral creative with 4+ years of experience making content that travels — from meme formats to brand campaigns to long form CONTACT scripts. Coordinated 13 brand campaigns generating 185M+ combined views and 13.9M+ engagements for clients including Nykaa, boAt, Amazon Prime India, and Swiggy Instamart. Independently grew an Instagram page to 22K+ followers and 29M+ page views by pioneering share first meme formats adopted by brands, creators, and repost networks. Open to remote roles globally in content strategy, campaign leadership, and creative direction.
Skills & Technologies
Work Experience
Campaign Coordinator
Coordinated 13 brand campaigns for clients including Nykaa, boAt, Swiggy Instamart, Birla Studios, and Amazon Prime India, delivering 185M+ combined views and 13.9M+ engagements. Managed creator briefs, approvals, and live publishing across pages ranging up to 260+ per campaign.
Founder & Viral Content Creator
Started a meme format that grew the Instagram page to 22K+ followers and 29M+ page views, adopted by brands like Rapido and Under25 Dictionary. Led to paid collaboration with Swiggy Instamart generating 358K+ views and 5,500+ shares.
Scriptwriter, Remote Freelance
Wrote 1,500–2,500 word scripts for a Netherlands based science and motivation channel, structuring scripts with strong hooks and clear breakdowns to maximise watch time and translating academic research into audience-friendly content.
Projects
The Big Dumb Project
Coordinated 13 brand campaigns for Nykaa, boAt, Swiggy Instamart, Birla Studios, and Amazon Prime India, delivering 185M+ combined views and 13.9M+ engagements. Managed creator briefs, approvals, and live publishing across pages with up to 260+ pages per campaign.
Salmanbhai.feels (Instagram)
Started and grew a meme format leading to 22K+ followers and 29M+ page views, with formats adopted by brands like Rapido and Under25 Dictionary. Secured paid collaboration with Swiggy Instamart generating 358K+ views and 5,500+ shares.
Andrew Huberman Rewind – YouTube
Wrote 1,500–2,500 word scripts for a Netherlands based science and motivation YouTube channel, structuring each script with strong hooks and clear breakdowns to maximise watch time, translating academic research into audience-friendly content.
Education
Bachelor of Technology
Computer Science & Engineering