About
Marketing and communications specialist with 12+ years of experience driving brand growth, strategic communications and digital transformation across government, enterprise and creator ecosystems. Known for simplifying complex challenges into communication strategies that strengthen brand reputation and deliver measurable results.
Experience8
Marcom Manager
Jan 2025 — PresentCompass Group · Gurugram, India
Leading all marketing and communication for the Integrated Facilities Management business, managing a wide ecosystem of designers, content creators, and multiple agencies. Driving visibility through industry partnerships and leading performance marketing efforts.
- Unlocked ₹250 crore plus worth of qualified opportunities.
- Built a pipeline targeted toward ₹500 crore for the coming year.
Associate Director (Digital Media)
Oct 2023 — Dec 2024Aakhya India · Delhi, India
Led high-stakes digital communication and business development across major mandates, managing a 19-member digital operations team for effective social media planning and content strategy.
- Drove sustained month-on-month digital growth through structured content systems.
Founder
Dec 2022 — Sep 2023Gravy Media · Mumbai, India
Founded a digital-first media agency, handling social media, PR, and content strategy for a diverse portfolio of creators and brands.
- Built campaigns that significantly increased online presence and engagement.
Project Manager / Team Lead (IEC)
Aug 2020 — Nov 2022Centum Advertising · New Delhi, India
Oversaw writing and content requirements for the Ministry of Rural Development, managing a team for effective digital media operations.
- Increased social media impact of MoRD’s handles by 30% month-on-month.
Media Consultant
Uttar Pradesh Real Estate Regulatory Authority · Lucknow, India
Managed media and PR operations, significantly consolidating social media presence and overseeing content creation.
- Twitter account grew by 220% and Facebook by 89% over two years.
Media Editor
Sep 2018 — Aug 2020Fetch Media · New Delhi, India
Directed content, production, and social media management for the We Are Slurp platform, strengthening brand recognition and loyalty.
- Built early digital identities for multiple creators, enhancing their online presence.
Digital Strategy Coordinator
Sep 2016 — Feb 2017Mumbai Academy of Moving Image · Mumbai, India
Planned and implemented social media strategies to optimize consumer conversions and loyalty, driving significant ticket sales for the Mumbai Film Festival.
- Drove 60% of festival ticket sales during the festival’s first online sales.
Marketing & PR Manager
Jan 2014 — Jan 2015National Youth Foundation · Lucknow, India
Led marketing and PR functions for the International Youth Film Festival, strategizing content plans and tracking campaign performance.
- Yielded more than ₹10 Lacs in sponsorships for the festivals.
Education2
Postgraduate Diploma in Advertising & Public Relations
2015 — 2016Indian Institute of Mass Communication
Bachelor of Journalism & Mass Communications
2012 — 2015Amity University
Certifications19
Critical Appraisal Skills Program in Public Health Journalism & Communication
2016UNICEF, Thomson Reuters, Oxford University & IIMC
Fundamentals of Digital Marketing
2021Google
Google Analytics for Beginners
2021Google
Google Ads Search Certification
2021Google
Content Marketing and SEO Fundamentals Exam
2021Semrush
SEO Toolkit Exam for Advanced Semrush Users
2021Semrush
Twitter Flight School Video Badge
2021YouTube Content Ownership
2021YouTube Music Certification
2021Social Media Marketing Certification
2021HubSpot Academy
LinkedIn Marketing Solutions Fundamentals
2022ChatGPT for Beginners
2024Great Learning
AI Workplace Proficiency Certification
2024SuperhumanAI
Building a Brand Your Customers Will Love
2024LinkedIn
Prompt Engineering with ChatGPT
2024LinkedIn
Marketing Tools: How to Leverage AI to Transform Marketing
2025LinkedIn
Generative AI for Digital Marketers
2025LinkedIn
Everyday AI Concepts
2025LinkedIn
Leadership in Action
2025Compass Group India