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About

MBA graduate specializing in Marketing and Human Resources, with exposure to recruitment, resume screening, interview coordination, corporate relations, digital marketing, research and business operations. Seeking opportunities in HR, management, marketing and business operations.

Experience3

  1. HR Generalist Intern

    Jul 2022 — Sep 2022

    Brightcode Software Services Pvt. Ltd. · Internship · Ranchi

    Supported resume screening and interview scheduling with HR. Identified suitable job portals for candidate sourcing and assisted in drafting job descriptions based on hiring requirements.

    • Supported job posting across recruitment platforms and social media.
    • Coordinated candidate information, interview appointments and recruitment communication.
    • Supported placement activities involving 40+ organizations & 800+ candidates.

  2. Digital Marketing Intern

    Mar 2022 — May 2022

    Meenakshi Netralaya · Internship

    Supported the organization's social media revamp and digital marketing activities. Coordinated with on-ground sales staff and promotional activities.

    • Coordinated 8+ events, 1,000+ participants & 30+ volunteers.
    • Supported eye-checkup camps, patient testimonials and marketing events.
    • Conducted research and developed reel concepts/scripts for digital content.

  3. Grassroot Innovation Intern

    Jun 2025 — Aug 2025

    JCSTI · Internship

    Conducted primary research across 15+ villages and interacted with community stakeholders. Collected, organized and documented field data for research and case-study development.

    • Prepared research documentation and final presentation for internship evaluation.

Projects6

  • Motivating Factors for Gen Z Employees

    Studied employee motivation, workplace expectations and engagement factors among Gen Z.

  • Consumer Engagement Through Meme Marketing — IMC Perspective

    Analysed meme marketing and its impact on consumer engagement and digital communication.

  • BigBasket vs Blinkit — Field Study

    Conducted primary research involving dark stores, delivery partners, store executives and managers.

  • Consumer Perception & Preferences — Personal Care

    Studied consumer perceptions, preferences and buying behaviour through primary research.

  • Reliance Digital vs Croma — STP Analysis

    Conducted comparative segmentation, targeting and positioning analysis.

  • Swiggy vs Zomato — Digital Marketing Case Study

    Compared digital marketing, customer acquisition and retention strategies.

Education2

  • MBA

    2024 — 2026

    ICFAI University, Jharkhand

    Marketing & Human Resources

  • Bachelor of Business Administration

    2020 — 2023

    RKDF University

    Marketing

Certifications5

  • Project Management

    IIM Ranchi & UNICEF

  • HubSpot Digital Marketing

    HubSpot

  • LinkedIn Social Media for Enterprise Brands

    LinkedIn

  • Generative AI

  • Entrepreneurship & Digital Innovation

    Wadhwani Ignite